Recycling versus Upcycling

After a long wait of one year, we were glad that Design Mela finally made its way to Delhi. It was held at Dastkar, Chattarpur, from January 19 to January 30, 2017. The aim of the Design Mela was to promote the beautiful blend of craft techniques and contemporary design concepts through the works of craft entrepreneurs and artisan designers, but this time what grabbed everyone’s attention was the Jaggery stall which had fancy bags for both boys and girls. At the Design Mela of 2017, the jaggery stall became the centre of attraction as it had launched a new concept of ‘upcycling’, which is a step ahead from ‘recycling’.

Recycling is breaking down the waste product into its basic constituents and then using it as a raw material for producing new products out of it. In the process of upcycling, the waste product is not broken down into its constituents, the product may be reworked or reconstructed in a number of different ways, but the material stays the same, if not become better in quality than what you started off with. While recycling, the quality of product is lower than the parent material and hence, upcycling has an edge over recycling.

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This jaggery stall offered a wide range of products; all of them were made while keeping the health of our planet in mind. Over 75% of the products were made from reclaimed, recycled, repurposed or recycled materials. Specifically, jaggery bags are made with auto seat belts and buckles, army tents, cargo belts, fire hoses, bike tube inners, kids inflatable castles, Army truck tarpaulins, etc.

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Each and every product of jaggery is handcrafted and brought to life after tremendous hard work. Jaggery bags not only beat the normal bags with the quality of raw material it uses in the procedure. but they also beat them in fashion quotient, thus, the customers found it reasonable to pay high prices for them.

John Archer, one of the customers of the jaggery stall said: “I am deeply impressed by the concept on which jaggery products are based on i.e., ‘Upcycling’ and not only did I buy the jaggery products but also have learned the difference between upcycling and recycling”.

Though, this Jaggery stall was one of the best stalls at the Design Fair, other stalls too had the best art at display and despite all odds, they came out with flying colors.

Written By -

PARTH TAYAL

How short term courses provide long term benefits?

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“Change is the only constant in life.” – Heraclitus, a Greek philosopher. The quote has been valid in all spheres of life and especially in the professional world. Most of the times, the degree field of the job role is not in alignment with the degree pursued. Training is provided by the organization but to stand out, the training is not enough. Short term courses come to the rescue at this point of time. One can take these courses at any age and they provide information concentrated around one topic. The precise information sets the individual apart and gives him/her an edge over the others.

Here’s why you should go for a short-term course:

  • Depth of the topic – In full time degree courses, you have the whole syllabus to cover and the syllabus usually has plethora of topics. There is no time left to gain the knowledge in depth of one particular topic. In short term courses, the focus is on a single topic. For example, if you are pursuing a short term graphic design course, all the software and tactics of the field can be learnt in short period of time.
  • Less investment – Long term courses demand huge investment both in terms of money and time. Three to four years are required to complete the course and the fees is usually high, while short term courses provide more benefits with less capital investment in a short period of time.
  • Supports Hobbies – After entering the professional world, a lot of professionals have the urge to develop professional skill-set in their hobbies. Short term courses support the concept of ‘better late than never’. You can evolve in the field that is close to your heart at any point of time with a short term course in that particular field. For example, an engineering professional can take up a short term fashion designing course and step into the fashion industry.
  • Networking – Short term courses encourages networking for professionals who have similar interests. For further opportunities and for knowledge transfer, these connections can be used. It is generally interesting to converse with people who share same level of passion for same topic or interest.
  • Enhances creativity – If a person is in a creative field wants to enter it, a short term course can be a booster. New and fresh ideas hold an undeniable importance in creative fields and opinion of people with similar interest can add to ideas. With a short term course, the person also updates himself or herself with latest tools and technologies.

WLCI is an institution that provides short term courses in the field of fashion, media, business and graphic designing. Lean, stay young and discover the endless possibilities with one of the best institutions of India.

3 ‘mantras’ for handling work and studies together efficiently

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Whether you are a college student trying to manage your tuition fee or an employee seeking a career change, managing work and studies can become a tedious task. As a matter of fact, a lot of people back out because of the dedication required by the combination. But, thousands of students and professionals have also proved it to be a simple task.

While pursuing short term courses such as a short term course in graphic designing or short term business management courses, the balance of work and studies can play a major role in deciding the success of the course.

The most important ingredient in this recipe is discipline. However, apart from discipline a lot of other factors also contribute. Here, we bring you three mantras that will take you through the journey of this combination smoothly.

1)    Time management and setting priorities – At least once in a lifetime, a phase comes when you have to prioritize your life. Adopting a combination of work and study is one of those phases. 24 hours is not enough to complete every activity you want to and hence, priorities have to be there with precise time management. The first step could be completing the office work before time and leaving for home as early as possible so that you can devote the time to studies. Second step could be cutting down on Friday outings and dedicating the same time to learning something that helps with the work or with studies. The priority may vary with the individual and course but what’s important is that you stick to it once decided.

2)    To stay on top, plan smartly – Once you are acquainted with the work schedule and chapter targets, start setting small goals weekly, and then monthly. These goals will give you inspiration and the time management will improve because of the motivation that comes after completion of goals. Even though achieving the goals is a necessity, you should remember that you have to be fresh for work every day and that’s where smart planning will come to your rescue.

3)    Once in a while, don’t forget to take a break – While preparing a schedule for the combination of work and studies, don’t forget to include small breaks for refreshment. While fighting with busy lives, most of times you will feel tired and will wish to quit, give yourself some time to relax at this point. Keep aside a small amount of time, such as half an hour for relaxation each day. You will notice that the mind works better and the efficiency of body is higher after the break.

To sum up, it is evident that it’s not easy to manage both work and studies with efficiency but it is not impossible too. Once you have decided that you want to take up both at the same time, there will be a whole new meaning of time and management. A good schedule, proper time management and love for what you do are enough to make it work!

7 tips to ace the entrance examinations

‘All work and no play, makes jack a dull boy’, similarly, all inputs and studies without any strategy can let your hard work go to waste. Apart from proper focus and clarity of thought, metal and physical fitness is also important to ace any entrance exam. For entrance examinations such as AICET that provides admission into graphic design courses, fashion designing courses, business management courses and journalism and mass communication courses, the preparation is not as easy as it seems.

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Now that AICET is approaching and catering to the fact that it is one of the toughest examinations in India, we bring you some tips that will take you through. Follow these and give yourself the best chance.

1)    Organizing the study space – The study space should be such that keeps all the distractions away. Phone, sleep and computer games shall have no scope of coming in your way.

2)    Take a proper diet – The habit of not eating while studying is quite prevalent amongst students in the current scenario. But the truth is, not only eating but eating the correct things and in correct amount and on right time is the key to maintaining the balance for success. By correct diet, we mean include right amount of proteins, carbs and fats in the diet. Eat lots of vegetables and salad. Never skip your breakfast!

3)    Keep time for revision – Set a date, mark it on your calendar, phone or stick a note to your table. Plan your mind and schedule in such a way that there is enough time left for revision. It is better to have learnt less and remember all of it than to study everything and remember half of it.

4)    Schedule your subjects smartly – Whenever you start schedule of the day, start with the most difficult subject. The mind is fresh and the concentration is at par in the beginning. Do not align one difficult subject after another as it will drain out all the energy at once. Keep the simpler subjects for lazy hours. Always remember, smart work is the key to success.

5)    Prefer short study sessions over long strenuous sessions – The mind has the ability to perform better and efficiently when it is stressed for less amount of time. A study has also confirmed that the brain absorbs information automatically without any efforts while it is on a break. Preferably, while studying specific information such as dates and time, study not more than 20 to 30 minutes.

6)    Neat handwriting and presentation – However, this point is invalid for OMR based examinations but with them too, the habit helps in saving the space for calculations. With subjective examinations, presentation can impress the invigilator and lead to less deduction of marks.

7)    Stay hydrated – A lot of studies have confirmed that dehydration leads to inefficient mind. Keep a water bottle handy, it is one of the most important steps to score well!

If you keep a hold on right strategy and focus while including the above habits in your learning schedule throughout the preparation, success is bound to be with you. Keep on working hard and have confidence!

We wish you all the best for exams!

Entrance Test (AICET) 2016 – Fashion Design, Media and Graphic Design

The WLCI Creative School All India Combined Entrance Test (AICET), applications are invited for the following programs for Undergraduate and Graduate Students.

Important Dates

  • Date of Written Test: 26th June 2016

How to Apply

The WLCI Creative School offers programs for undergraduate and graduate students. These programs are designed to build a wide range of competencies, which enable students to join the creative field of their choice and develop into a well-rounded professional

WLCI Creative School aims to develop professional expertise and aesthetic aptitude in students to become successful professionals in their respective creative fields Application invited for the following course.

  • Fashion Technology
  • Advertising & Graphic Design
  • Media & Mass Communication

Examination Cities

The entrance test – AICET for all UG and PG Programs of WLCI will be conducted on 8th May 2016 in 31 cities at:

Ahmedabad; Bangalore, Bhopal, Bhubaneswar, Chandigarh, Chennai, Cochin, Coimbatore,Dehradun, Delhi, Guwahati, Hyderabad, Jaipur, Jammu, Jodhpur, Kolkata, Kathmandu (Nepal),Lucknow, Mumbai, Nagpur, Patna, Pune, Ranchi, Surat, Vadodara, Vishakhapatnam, Shillong,Srinagar (J&K), Dhaka (Bangladesh), Colombo (Sri lanka) and Dubai (UAE)

For more details, please visit http://admissions.wlci.in

Money Matters

While we have been conditioned to believe that professional success is proportionate to he number of degrees we receive, it is not so any more. Traditional qualifications alone are not enough to make one rich. Lucrative careers have taken on a whole new meaning with a bunch of creative career options.

A favourite for long, the advertising industry today encompasses mobile and digital advertising with media like television and print. A passion for making catchy jingles along with the willingness to come up with something unique is crucial. You must also be creative and have strong people skills.

Engaging one’s imaginative sensibilities, a career in graphic designing entails using words, images, types and symbols to create captivating graphics. Granted that it is a powerful form of visual communication, graphic designers are much in demand. Courses in graphic design help to hone one’s skills in this.

Another course of study with which you cannot go wrong when it comes to lucrative careers has to be fashion designing. Outright glamorous and exciting, your salary will always show an upward moving trend if you become a reputed fashion designer.

As another very interesting line of work, media is making all the right noises be it in the form of newspapers, online sites, electronic media or even blogging. If you can make it to an international agency, the sky would be the limit as far as earning is concerned.

One of the best colleges around to pursue these creative courses is WLCI College. Admission is based on an All India Combined Entrance Test (AICET). For your ticket to lucrative careers, check http://admissions.wlci.in

Common Entrance Exam for Creative Courses

Students are high on professional courses today since it makes them job ready. To get started on it, a trend has been students taking combined entrance exams that test their credentials in domain knowledge, IQ and general knowledge. While a common entrance exam serves these criteria fine, it fails to evaluate one’s creative aptitude. This is a serious deterrent when it comes to choosing creative careers. No entrance test can map how innovative one is.

AICET 2016

While standardized tests do a good job of evaluating one’s quantitative ability and language skills along with general awareness, it can hardly serve as a pointer for a student or an applicant’s innovative ability. And without it is difficult to find out how apt a candidate would be for a creative course.

So, when I got to meet the chairman of Wigan & Leigh College, Vinay Pasricha, we had a discussion on the status of entrance exams in India. Like me, he too felt that the system needs to change. We need to encourage innovativeness in students so that we can instil leadership qualities in them for a better tomorrow. He told me about the combined entrance test in place at WLCI.

The All India Combined Entrance Test (AICET) for the academic year 2016, to be held on May 8, will test a student’s mathematical, language skills and also general knowledge. An added feature is a special test, to be held under the supervision of leading industry professionals, to evaluate a student’s creative abilities. Following this, students will be interviewed by these professionals to help them choose the right career path.

Registration is on till February 29. For details about AICET and WLCI, go to http://admissions.wlci.in/

Graphic Design College Calling

Graphic design, which has taken the world of communication by storm, is best defined as the art of blending visual and textual content to project a set of ideas or emotions. What makes it so popular is that it is one of the most powerful tools of reaching out to a wide range of audience today. This is also why there is a rush among youngsters to land a place in a coveted graphic design college. Be it catchy illustrations on posters, advertisements, packages or any other printed matter – it is all the handiwork of graphic designers who are much in demand. Reading newspapers and magazines would not have been the same without the information visualizations or graphics incorporated to add on to the entire experience. A course at a graphic design college focuses on the intricacies of design, type, form and image that varies depending on the mode of communication – electronic, print and online.

You are trained to be keen observers who make note of little things as you move through the day so that you can make interesting connections with the world around you. Simply noticing and appreciating isn’t enough. You are taught to use your innate skills to create magic as in something unique and eye catching. This curiosity to keep innovating is what drives a good designer to heights of excellence.

A graphic design college where you are sure to be taught with a lot of care is WLCI‬ School of ‎Design that offers design courses in sync with industry demand. For more details, go to http://www.wlcidesign.in/

Importance of Advertising Professional Courses

It’s India calling all the way. The proliferation of MNCs, given India’s booming economy, has led to almost every business using advertising as a tool to get an edge over its peers and to make the most of the lucrative opportunities available. After all you can hardly create any demand for your product unless the market is aware of its existence. Advertising is the best way to ensure that your new product is making all the right noises. With multiple products often catering to the same set of audience, the demand for professionals with sound knowledge of advertising is soaring for they know best how to make your product stand out.
Advertising and graphics course

This is why an advertising course is a popular option today with youngsters bent on a professional edge. This course moulds one to take up the challenges in advertising by teaching the different facets of consumer behaviour and the importance of public relation to made the reach wider. One also learns how to use various media as a mode of advertising for a variety of products as well as audience. A core focus of an advertising course is to help one understand the impulse of a consumer to create a demand. One also becomes well versed in advertising and marketing strategies.

There are ample opportunities for advertising professionals in advertising agencies, client servicing, media planning, direct marketing, digital marketing and promotions in varied mass media and corporate houses. While there are many institutes offering courses in advertising, one of the best is WLCI School of Advertising and Graphic Design.

How To Become A Good Graphic Designer ?

The visual communications we see every day and every minute in print like magazines, newspapers and brochures or broadcast media or digital media are the handiwork of none other than talented graphic designers. But the ones that stay with us and grow on us long after we leave them behind are brilliant pieces of art by good graphic designers. While many think it is all play spending hours time fiddling around with the latest version of Photoshop, it is just not so. There is a lot more to graphic design than what meets the eye. Design does not come easy. You learn that at a graphics design college where you have to wrack your brains to come up with something truly innovative. That makes it many times more challenging than any conventional career which is why those with a creative bent of mind are keener on graphics design course above anything else. It teaches one the nitty-gritty of the trade and the finer technical aspects to make a mark in the field. A few other pointers that would help to stay above the average plateau are as follows:

Become A Graphics Designer

  • Keep learning: Do not think that the end of your graphics design course means the end of learning. To keep afloat in the diverse field, you must continue with your studies, research and exploration to add on to your formal education.
  • Hone your artistic ability: You may or may not be blessed with an innate artistic ability. What will help you succeed in this field is a sound knowledge of colour, composition and typography – elements which can be acquired over a period of time and factored into your work.
  • Know your software: Expertise with the latest versions of creative tools and software like Photoshop, Illustrator, InDesign Quark among others is necessary. You will be taught how to use these at your graphics design college. Familiarity with these tools will not only help save your time and effort but also give an edge to your designs.
  • Knowledge of the industry: It is not enough to create a great product as per client specification. You must have an idea of the different processes involved to ensure that what you have created is in sync with the industry you are working for. Above all else, you need to know the purpose of your assignment.
  • Be Inspired: While it is not done to copy designs and duplicate art, it is absolutely fine to borrow ideas and be inspired by the work of great graphic designers. But do remember to add your own bit to it and enrich it in the process so that you too can claim some credit for your creativity.
  • Work ethics: This one is important. You must care about your work and your clients. You need to be responsible for the work you do and deliver accordingly. Your mission should be how best to meet the needs of your client. Here too there will be deadlines and you have to abide by them.
  • Ability to handle pressure: Pressure can easily get to a person with an artistic bent of mind and wreak havoc on the creative ability. A good graphic designer would know how to go about it taking all obstacles on his/ her stride, how to deliver the best despite all the pressure and demands.

For those interested in treading this path, the first step is to look up a standard graphics design college to pick up the tricks of the trade. While there are options galore on the successful completion of the course, it is your passion for your art that will ensure you prosper in the long run.